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The company is looking to recruit one (1) remote board advisor to fill their compensated board position.
Boardsi has been retained to conduct a board of directors and board of advisors search.
Our company is a healthcare technology and life sciences company that focuses on therapeutics and consumer health innovations in the eye care space.
There are several common problems that adults experience with regards to eye health. Macular degeneration and dry eye together affect up to 15-30% of the entire world population. Furthermore, there are 3.5B smartphone users worldwide averaging 8-10 hours on a digital screen, exacerbating these problems. Up to 70% report some level of dry eye or eye strain.
Our company offers a solution in the form of rare but clinically proven ingredients for the most common eye conditions. Our products are doctor formulated and focus
on solutions for macular degeneration, dry eye, blue light, and digital eye strain, which affects billions of eyes globally.
Our revenue will be generated inside the global vision care domain ($200B), particularly the eye health supplement domain which has a large ($3B) and growing (6.3% CAGR) total addressable market (TAM) according to Persistence Market Research.
We currently reach customers through inbound digital marketing campaigns, including social media advertising, SEO, email marketing, Amazon, and pay per click advertising, as well as through international distributors, and through physician offices through the recommendation of our network of eye care providers. Upcoming channels include optical stores and national retailers.
Bausch and Lomb is the biggest competitor in the space with estimated revenue of over $300M per year on just two products that address seniors and macular degeneration. Our line of products includes enhanced versions of Bausch and Lomb’s products, as well as a patent pending dry eye product and an eye health gummy for children and adults.
We have filed a provisional patent application for our dry eye solution.
Traction: Since launching in late January 2020, our company has achieved Gross Revenue of over $725,000, with over 10,000 Total Orders, over 15,000 units sold, and MRR over $30K.
MISSION: To bring the world’s best natural ingredients for eye health to the modern world.
VISION: To improve the eye health of every person on the planet
VALUES: We are customer obsessed. We value vision as much as life itself. We focus on the science.
Looking for one Board Advisor with: Experience starting, growing, and scaling a company in the supplement, health and wellness, eye health, direct to consumer, and/or consumer-packaged good industry. Industry Experience: Nutraceutical, health and wellness, CPG
Expectations: Introduce company to select members of advisor’s network of relevant business and professional contacts, introduce company to potential business partners, be listed in company pitch deck, introduce company to potential investors.